Design Services

It's All About Design

Of course, we start with great apparel options but, in the end, it’s all about the designs. Our goal is to make great apparel easy and cost-effective to your team, company, or organization.

Our Design Studio gives everyone the opportunity to design their own logo or style your own apparel. Regardless of your experience level, it is ridiculously easy (and free) to hop in and get designing.  You can learn more about it below.

We also offer Graphic Design services, which is perfect for those who are looking to enhance their brand with a custom designed logo, based on your specifications, at a reasonable cost.

If you are a looking for the opportunity to have a top quality branding package or select from a wide variety of logo options, we have partnered with 99designs, which is an excellent service that allows you to post a design contest, collect tons of submissions, and pick the perfect logo.

Design Studio

Start Designing


Start from scratch: Choose some clipart, upload your own artwork, add your own text, change the colours, and add distress effects to craft your masterpiece.


Choose one of the thousands of design ideas to get started.  From there, you can add your own artwork, add in clipart, change the text, and adjust all of the colours. It's fast and easy.


No need to keep asking for revisions.  Switch up the products, change the shirt colour, adjust the print location, make it smaller, make it bigger... play around to your heart's content!


design ideas available


clip art + icon options


different fonts available

Design Services

Message Design Team


Know exactly what you want? Lay out your specifications and a member of our design team will craft a logo based off your ideas. This service is ideal if you have a very specific logo design in mind, but don't have the capability to create it.


Our design team works tirelessly to make sure your logo is designed to your specifications. Each of our design services packages includes free revisions to help ensure that everyone is happy with the logo.


Check out our custom logo package. At this price, we design a logo for use on your apparel choices, we store it indefinitely on our artwork server, and send a full-vector copy to you for use within your organization. Perfect for organizations looking for a logo design that they can use in their print media, online, and for other uses.


We’ve partnered with 99designs to provide access to an excellent service. With 99designs, you can post a contest for a logo design with a flat rate fee. Dozens of designers will submit logo ideas to you, allowing you to choose the winner and request any revisions before receiving a final branding package.

Visit 99designs

About Us

About Passion Sports Custom

We go to work every day with the intention of becoming Canada’s most trusted custom apparel provider. We have extremely ambitious goals for the company’s growth, but we place an even higher value on doing great work for our current customers, regardless of their size or competitive level.

We pride ourselves on bringing a fresh perspective to a relatively stale industry. We are constantly innovating ways to be more efficient while making life easy for our clients.

It is our deepest belief that looking great builds confidence and that confidence boosts you one step closer to achieving your goals. If our work makes your ambitious goals even slightly more attainable, we know that will propel us closer towards achieving our own.

We want Passion Sports to be the first name you think of when you need clothing for your team, group, or event.

Where we’ve been…

We began supplying custom apparel in September 2009…in a residential garage. It wasn’t glamorous, but it was the perfect space for us to make (many, many) mistakes, steadily build up our client list, and operate nearly rent-free (thanks Mr + Mrs Wallis!).

After 6 months, we moved to our first true office and production space; a (slightly) larger garage in Downtown Victoria with an adjoining showroom and office space. It was a run down building in one of the least desirable neighbourhoods of our city – featuring one window, one door, and zero parking spaces. Likely not up to fire code, 1412 Quadra Street was our headquarters for 3 years. It was here that we were able to hire production staff, grow our business development team, and build our reputation as a trustworthy supplier locally and abroad.

Having paid our dues and understanding the importance of comfort in the workplace, we moved to our current home at 1950 Government Street in April 2014. Featuring more space and greater power capacity, our Government Street location allowed us to upgrade our equipment to the point where we can now print thousands of garments per day.

Feel free to stop by – we would love to show you around.

In the very beginning, we were college basketball teammates with an idea to inspire youth. We created the Passion Sports Brand and Basketball Academy with the mission to inspire young athletes and teach them the importance of Hard Work.

As our Branded Clothing and Basketball Academy continued to grow, we found ourselves purchasing large amounts of custom t-shirts. Frustrated with the service and pricing of local suppliers, we found it difficult to find another option and realized that other groups were likely in the same situation.

It wasn’t long before we ventured out on our own and Passion Sports Custom was born.

Customization Services

Screen printing

Screen printing involves creating a stencil (printers call this a “screen”), and then using that stencil to apply layers of ink on the printing surface. Each colour is applied using a different stencil, one at a time, combined to achieve the final look.

We utilize both automatic and manual screen presses in our production facility. Having both types of presses allows us to ensure that we can complete jobs of all sizes, effectively and efficiently.

10 pieces per design

$25 per screen (quantity-based discounts apply)

Prices of screen prints is based on quantity, number of colours in logo, and number of different print locations.


The latest addition to our production is our Tajima 6 Head embroidery machine. This machine is ideal for providing embroidered logos on hats, polos, bags, and other garments. Embroidered logos provide a professional look and allow for more unique logo placements on garments that are tougher to print on.

6 pieces per design

DST file creation (one-time cost) ranges from $25 – $100, depending on complexity and size of the logo.

Prices of embroidery is based on total quantity and logo size/overall stitch count.

Vinyl + Digital Application

Our Roland VersaCAMM digital printer and cutter provides us with a lot of flexibility to produce both digital and vinyl transfers for heat application onto clothing. Vinyl transfers are ideal for unique prints like last names, initials, and numbers. Digital print transfers provide us with the ability to print full-colour transfers onto apparel, even in tricky locations or low quantities.

$10 per unique logo

Prices of digital and vinyl application is based on quantity and logo size.


Through some of our premium partners, including Under Armour, Mizuno, and Russell, we are able to provide fully sublimated jersey and apparel options. Sublimation provides maximum opportunity for customization, as the images and patterns are dyed into the fabric before cutting and sewing the product together.

Note: Production time varies by supplier, but ranges from 5-10 weeks.

10 pieces, no minimums on re-orders

No set-up costs

Prices of sublimated items is based on quantity and quality of garment.

We handle everything in-house, to ensure that our high standards are met on each and every order that passes through our doors.

Contact Us


Main Office + Production Facility

12-1950 Government Street
Victoria, BC
Local: 250 590 8114
Toll free: 855 636 5702